‘You guys are either going to buy in, or they’re going to fire me.’” Dawkins said the operative words for conditioning workouts are “Mandatory Enthusiasm.” “Intense, fast-paced running, lifting, up-beat,” he said. “In the weight room, you have to be intense, happy to be there, or you get kicked out. You get in at 7 a.m., if you come in with sleep in your eyes, not talking, you get kicked out. It’s mandatory enthusiasm, but it’s contagious. Guys were getting kicked out a lot in January. But then you saw a couple of guys buy in, start yelling and getting motivated, and more and more guys got into it. So now, the weight room is a loud place when you step into it.” It seems like Coach Satterfield is changing culture. Which is a long lengthy process. Click Here to learn more!